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This Author: Al Ries
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The 22 Immutable Laws of Marketing by Al Ries

The 22 Immutable Laws of Marketing

by Al Ries


Product Details

Narrator
Publisher
 
Abridged Edition
Running Time
1 Hr. 30 Min.

Description

The 22 Immutable Laws of Marketing can mean the difference between success or failure for your product or company. Calling upon over 40 years of marketing experience, authors Al Ries and Jack Trout use vivid examples and fascinating anecdotes to explain the keys to today's tough, competitive marketplace. Learn how to avoid the danger of ego and arrogance, the need to understand trends, and many other crucial marketing lessons, as Ries and Trout point you solidly in the direction of success. With sparkling clarity and brilliant insight, The 22 Immutable Laws of Marketing shows how to play by the rules and become a winner in your field.


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More Details

  • Published: March 1993
  • LearnOutLoud.com Product ID: T020962
Available On
Volumes
ISBN-10
ISBN-13
Download
9780060859992
Cassette
1 Tape
1559947608
9781559947602