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Entrepreneurship New Releases

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The Art of the Start
by Guy Kawasaki
Formats: Audio Download ($15.00) | Audio CD ($26.99) | MP3 CD ($17.99)
Published: January 2009

What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers.

Reality Check
by Guy Kawasaki
Formats: Audio CD ($35.99) | MP3 CD ($26.99)
Published: December 2008

Venture capitalist and entrepreneur Guy Kawasaki, the author of the bestselling The Art of the Start, has compiled his best wit, wisdom, and contrarian opinions to show listeners how to ignore fads and foolishness while sticking to commonsense practices.

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