Internet Marketing Podcast
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A series of tips and practical advice on how to get the best from Internet Marketing. Hosted by Andy White of Wire World Media, alongside Daniel Rowles from AI Digital, the show gives access to real insider tips and advice from one of the UKs leading Internet Marketing Agencies. Andy’s lively style and personality keep the show moving along and cut to heart of the subject.
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BrightonSEO Competition Announcement – Podcast Episode #156.5
Author: kelvin.newman@sitevisibility.com
Mon, Feb 13, 2012
In this very special episode of the Internet Marketing Podcast, Kelvin’s making an important announcement about a fantastic competition for listeners of the podcast. If you’re interested in learning more about any of the workshops happening before April’s BrightonSEO, you can see below or head over to the BrightonSEO website. Workshops: PR: Closing the loop on SEO [...] Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
BrightonSEO Competition Announcement – Podcast Episode #156.5
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Social Media for Events – Podcast Episode #156
Author: kelvin.newman@sitevisibility.com
Mon, Feb 13, 2012
In this Episode of the Internet Marketing Podcast, Kelvin and Andy are discussing which tools, sites and apps are the best to use when you are organising an event and want to incorporate social media. They’re talking about the benefits of foursquare, and how to create a badge specifically for your event; Eventbrite which is a great site [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Social Media for Events – Podcast Episode #156
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Beginner’s Guide to LinkedIn – Podcast Episode #155
Author: kelvin.newman@sitevisibility.com
Tue, Jan 31, 2012
Kelvin and Andy are taking you through how to start marketing your business on LinkedIn, in this Beginner’s Guide episode of the Internet Marketing Podcast. If you’re looking to grow your B2B company through social media, LinkedIn might very well be the platform you’re missing. To grow your presence, Kelvin’s explaining what you should be [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Beginner’s Guide to LinkedIn – Podcast Episode #155
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Beginners Guide to Facebook – Podcast Episode #154
Author: kelvin.newman@sitevisibility.com
Tue, Jan 24, 2012
In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing the best ways for a business to use Facebook. This includes tips, strategies and techniques based around the different ways to approach Facebook in terms of marketing and advertising. Kelvin also addresses the differences between Facebook pages and Facebook groups and how [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Beginners Guide to Facebook – Podcast Episode #154
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Beginners Guide to Twitter Marketing – Podcast Episode #153
Author: kelvin.newman@sitevisibility.com
Tue, Jan 17, 2012
In this episode of the Internet Marketing Podcast, Kelvin gives you a crash course on some of the most common questions people have about using Twitter, including why Twitter should be used and by whom, who are the most comming Twitter users, what are they looking for and finally what should you be Tweeting….. Twitter [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Beginners Guide to Twitter Marketing – Podcast Episode #153
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Taking Over the World with International Digital Marketing – Podcast Episode #152
Author: kelvin.newman@sitevisibility.com
Fri, Jan 13, 2012
In this special episode of the Internet Marketing Podcast, Kelvin is joined by SiteVisibility’s Digital Insights Manager Graeme Benstead-Hume and Lee Hayhurst, Travel Weekly Group head of News and Travolution Editor to discuss International SEO. They are discussing search trends and the opportunities and threats of exporting your search strategy model to other countries, including [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Taking Over the World with International Digital Marketing – Podcast Episode #152
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How do I track my Google Rankings & Other Questions – Podcast Episode #151
Author: kelvin.newman@sitevisibility.com
Tue, Jan 03, 2012
In this episode of the Internet Marketing Podcast, Kelvin and Andy provide tips on choosing the most suitable SEO platform tool, details to factor in when promoting one’s website and the specifications one should look out for when transiting between WordPress templates. Post from Apple Pie & Custard blog by SiteVisibility - An SEO AgencyHow [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
How do I track my Google Rankings & Other Questions – Podcast Episode #151
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Choosing the best Domain Name for SEO and other Questions – Podcast Episode #150
Author: kelvin.newman@sitevisibility.com
Tue, Dec 20, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy respond to queries related to most reputable search terms, hyphens in domain names and Exact Match Domains (EMD). Kelvin stresses on the importance for brands to dominate their branding terms, suitable content size for a purchase page and how EMD owners can safeguard their [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Choosing the best Domain Name for SEO and other Questions – Podcast Episode #150
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How to Change a Google Local Listing and Other Questions – Podcast Episode #149
Author: kelvin.newman@sitevisibility.com
Tue, Dec 13, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are continuing to answer your questions. This week, they’re discussing whether the changes to domain naming guidelines recently introduced by ICANN allowing companies to own branded domains will be beneficial for SEO, how to change a misleading Google local listing, and Kelvin’s tips for [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
How to Change a Google Local Listing and Other Questions – Podcast Episode #149
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Will a Website Redesign Ruin my SEO and Other Questions – Podcast Episode #148
Author: kelvin.newman@sitevisibility.com
Tue, Dec 06, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are going through a few of your questions. They’re talking about which tools are best to use for identifying the rankings of the pages on your site, how to get around the constraints of a large company’s hesitance to adopt SEO and tips to [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Will a Website Redesign Ruin my SEO and Other Questions – Podcast Episode #148
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All Change at Google – Podcast Episode #147
Author: kelvin.newman@sitevisibility.com
Tue, Nov 29, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing 3 big changes that have been made by Google over the past few weeks including a change in Google’s algorithm known as the Google ‘Freshness’ Update, as well as changes made to Google+ and another slightly more controversial change… Post from Apple [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
All Change at Google – Podcast Episode #147
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How to Measure Social Media – Interview with Jim Sterne – Podcast Episode #146
Author: kelvin.newman@sitevisibility.com
Tue, Nov 22, 2011
In this episode of the Internet Marketing Podcast, Kelvin is speaking with Jim Sterne, author of “Social Media Metrics: How to Measure and Optimize Your Marketing Investment”. Jim is presenting at this year’s eMetrics Marketing Optimization Summit. This interview is the last of this year’s series with the Keynote Speakers at the upcoming Conversion Conference, [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
How to Measure Social Media – Interview with Jim Sterne – Podcast Episode #146
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Getting Your Next Digital Marketing Job – Interview with Jake Langwith – Podcast Episode #145
Author: kelvin.newman@sitevisibility.com
Fri, Nov 18, 2011
In this weeks episode of the Internet Marketing Podcast, Kelvin is speaking to Jake Langwith, an expert in recruitment within the online marketing sector. They’re talking about recruitment within SEO and the issues faced by both recruiters and candidates. Jake also gives his tips for finding the best talent for your company and how to [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Getting Your Next Digital Marketing Job – Interview with Jake Langwith – Podcast Episode #145
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Why People Make Bad Decisions and How Marketers Can Take Advantage – Interview with Rory Sutherland – Podcast Episode #144
Author: kelvin.newman@sitevisibility.com
Tue, Nov 15, 2011
In this episode of the Internet Marketing Podcast, Kelvin is speaking to yet another of the keynote speakers at this years Conversion Conference in London, Rory Sutherland. Rory is Vice Chairman of the Ogilvy Group, Technology Correspondent at Spectator, the world’s oldest English Language magazine and an expert in behavioural economics, where this podcast is [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Why People Make Bad Decisions and How Marketers Can Take Advantage – Interview with Rory Sutherland – Podcast Episode #144
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Make More Money From Every Visitor to Your Site – Interview with Dr. Karl Blanks – Podcast Episode #143
Author: kelvin.newman@sitevisibility.com
Fri, Nov 11, 2011
As you may have seen in previous blog posts, the Internet Marketing Podcast is a media partner at this year’s conversion conference. In this episode of the Internet Marketing Podcast, Kelvin will be interviewing Dr. Karl Blanks, one of the co-founders of Conversion Rate Experts and another of the keynote speakers at this year’s Conversion [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Make More Money From Every Visitor to Your Site – Interview with Dr. Karl Blanks – Podcast Episode #143
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Build More Links with Better Backlink Analysis – Podcast Episode #141
Author: kelvin.newman@sitevisibility.com
Tue, Nov 08, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing better ways of conducting backlink analysis. While many think it’s as easy as determining who is linking to you, you can go much further by looking at a variety of factors, including secondary links, link volume, link authority, link velocity, and link [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Build More Links with Better Backlink Analysis – Podcast Episode #141
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Cognitive Biases – When Your Mind Plays Tricks on You – Podcast Episode 140
Author: kelvin.newman@sitevisibility.com
Tue, Nov 01, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are taking you through some of the cognitive biases that all digital marketers should be aware of when making decisions about and designing strategy for campaigns. These tricks your mind can play on you include Anchoring, Loss Aversion, Choice Supportive Bias, Hyperbolic Discounting, and [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Cognitive Biases – When Your Mind Plays Tricks on You – Podcast Episode 140
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How to Get More Sales from your Website – Interview with Bryan Eiesenberg – Podcast Episode #142
Author: kelvin.newman@sitevisibility.com
Fri, Oct 28, 2011
As you might have seen, the Internet Marketing Podcast is a media partner at this year’s conversion conference. In this special episode of the Internet Marketing Podcast, Kelvin will be interviewing Bryan Eisenberg, a keynote speaker at this year’s Conversion Conference. Bryan is an internationally recognised speaker and conversion expert with many years of experience [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
How to Get More Sales from your Website – Interview with Bryan Eiesenberg – Podcast Episode #142
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Getting More Speaking Gigs – Podcast Episode 139
Author: kelvin.newman@sitevisibility.com
Tue, Oct 25, 2011
As you may know, Kelvin’s been very busy this year travelling the globe and the country delivering a variety of talks to a variety of conference audiences. In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing the benefits of increasing the number of speaking opportunities you or your company deliver, and [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Getting More Speaking Gigs – Podcast Episode 139
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Facebook’s New Features – Podcast Episode #138
Author: kelvin.newman@sitevisibility.com
Tue, Oct 18, 2011
This week, Kelvin and Andy are discussing the latest News and Tools. They’re discussing the new Facebook updates including the addition of the ticker, what the introduction of the Kindle Fire will mean for Amazon and digital marketers, and a few books that Kelvin has on the top of his reading list. We’re also looking [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Facebook’s New Features – Podcast Episode #138
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James Carson’s “Dr Social Love” BrightonSEO Presentation- Podcast Episode #137
Author: kelvin.newman@sitevisibility.com
Tue, Oct 11, 2011
This week’s episode of the Internet Marketing Podcast has been borrowed from a BrightonSEO presentation. We know that most of you weren’t able to make it, and we wanted to share with you some of the talks. James Carson is Head of Search Marketing at Bauer Media. His presentation, “Dr Social Love: Or how I [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
James Carson’s “Dr Social Love” BrightonSEO Presentation- Podcast Episode #137
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Jonathan Stewart’s Google Panda Update Case Study – Podcast Episode #136
Author: kelvin.newman@sitevisibility.com
Tue, Oct 04, 2011
In this episode of the podcast, we’re listening to Jonathan Stewart’s presentation from #BrightonSEO. Jonathan is Head of Search & Social Media at The Review Centre, and he’s taking us through the effects of the Google Panda Update on this company’s website. He’s discussing the initial effects, how his team tried to go about addressing [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Jonathan Stewart’s Google Panda Update Case Study – Podcast Episode #136
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The Big Four: Future Trends in Search – Podcast Episode #135
Author: kelvin.newman@sitevisibility.com
Tue, Sep 27, 2011
In this episode of the Podcast, Kelvin is sharing his predictions for the future of Internet Marketing. Although humans are not generally very good at predicting the future, Kelvin is talking through four major ways that the world of Search will likely change over the next little while, and how this is going to effect [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
The Big Four: Future Trends in Search – Podcast Episode #135
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The Power of Spread Sheets in Internet Marketing – Podcast Episode #134
Author: kelvin.newman@sitevisibility.com
Tue, Sep 20, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are discussing the latest in tools and hacks for better keyword research, or, what can also be called the power of spreadsheets. There are lots of recent tools which will make keyword research a lot simpler, and other tools which will make using spread [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
The Power of Spread Sheets in Internet Marketing – Podcast Episode #134
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Premium Content Archive Access Now Free – Podcast Episode #133
Author: kelvin.newman@sitevisibility.com
Tue, Sep 13, 2011
In this episode of the Internet Marketing Podcast, Kelvin and Andy are explaining how you can access the archive of content previously only available to Premium Podcast Subscribers. There are over 150 videos, ranging from ‘How-to’ to ‘Best Practice’ and lots of things in between. If you’re keen to sign up, please listen to this [...]Post from Apple Pie & Custard blog by SiteVisibility - An SEO Agency
Premium Content Archive Access Now Free – Podcast Episode #133
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