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| Chip Heath |
Chip Heath
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Made to Stick
by Chip Heath
Available on:
Audio Download ($19.95) | Audio CD
Focusing on successful marketing campaigns and undying urban legends, this audiobook is designed for anyone who strives to craft messages that are memorable and lasting.
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Made to Stick
by Chip Heath
Available on:
Audio Download | Online Video
Chip Heath, co-author of Made to Stick: Why Some Ideas Survive and Others Die, talks about what makes certain ideas 'naturally sticky.'
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Switch: How to Change Things When Change Is Hard
by Chip Heath
Available on:
Audio Download ($23.27) | Audio CD
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives....
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