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Jack Trout Audio Books

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1.
by Jack Trout
Available on:
Audio Download

This audiobook could upset a lot of people. It is the first to state the obvious: Marketing is a mess. Jack Trout intends to make the people who made the mess very uncomfortable.

2.
by Jack Trout
Available on:
Audio Download | Audio Cassette

Two renowned marketing consultants distill everything they have learned in 40+ years about what makes a few companies hugely successful and most others failures.

3.
by Jack Trout
Available on:
Audio Download | Audio CD | Audio Cassette

Jack Trout, one of the most respected marketing gurus in the world, shows why some of today's biggest brands are having trouble and how to avoid repeating their mistakes.

4.
by Jack Trout
Available on:
Audio Download | Audio CD | Audio Cassette | MP3 CD

In today's ultra-competitive world, the average supermarket has 40,000 brand items on its shelves...

5.
by Jack Trout
Available on:
Audio Download | Audio CD | Audio Cassette

This business classic deals with the problems of communicating to a skeptical, media-blitzed public.

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