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Yes!: 50 Scientifically Proven Ways to Be Persuasive
by Steve J. Martin
Available on:
Audio Download ($17.95) | Audio CD ($23.99)
Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction.
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