Moltz describes the ups and downs and emotional trials of running a start-up business and invites listeners to let go of the myths and expectations that can hamstring them emotionally while getting their businesses up and running. In a helpful, heartfelt, and often humorous way, Moltz reassures entrepreneurs that they are not alone-whatever their form of craziness-and that they can retain self-worth and sanity as they ride the start-up roller coaster.

Showcasing the varieties of new venture craziness, entrepreneurs at all ages and stages in their business-building processes will realize they too can succeed. Jolts of passionate entrepreneurial wisdom energize these anecdotes, with such ideas as: