Author: W. Chan Kim, Renee Mauborgne Narrator: Zvika Furman Publisher: Gildan Media Unabridged Edition Running Time: 6 Hrs. 45 Min.

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Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim

Based on a study of 150 strategic moves, spanning more than 100 years and 30 industries, they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand.

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This Author: W. Chan Kim This Narrator: Zvika Furman This Publisher: Gildan Media

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