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July 19, 2005

The Death of Podcasting

I just read this blog today over at Steve Gilmor's Inforouter and thought many of you that are now getting into the podcasting community would find it pretty funny. The "corporatization" of podcasting due to iTunes recent support has caused quite a bit of speculation as to what the future holds for the medium. I do think the hype will burn off and the people that have been doing it from the beginning will stick around for the long haul. Its just like any other new thing, the people that are into it stay into it and the fair-weather fans get bored and go to the next thing.

To be honest, there are other more pertinent internet deaths to worry about lately. For instance, Rupert Murdoch is presently cutting MySpace.com's soul from its body with a scythe (which in turn was borrowed from Death himself; how else do you think the man has lived that long?).

Podcasting has a way to go before we can call it a dead trend, but that doesn't mean it isn't vulnerable to attack. It's a very young medium and when the corporate claw begins to dig in, people get nervous. It's terrible, because corporate RADIO is a TREND that I would like to see DIE, but you can't manufacture these things (unless you're in the media).

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