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The Whuffie Factor: Using the Power of Social Networks to Build Your Business
by Tara Hunt
Formats: Audio Download | Audio CD ($31.49) | MP3 CD ($22.49)
Published: June 2009

Everyone knows about blogs and social networks such as Facebook and Twitter. And they've heard about someone who has used them to grow a huge customer base. Everyone wants to be hands-on, grassroots, and interactive. But what does this mean? And more to the point, how do you do it?

The Wikipedia Revolution: How a Bunch of Nobodies Created the World's Greatest Encyclopedia
by Andrew Lih
Formats: Audio Download | Audio CD ($31.49) | MP3 CD ($22.49)
Published: April 2009

"Imagine a world in which every single person on the planet is given free access to the sum of all human knowledge. That's what we're doing." - Jimmy Wales, founder of Wikipedia.

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