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This Author: Nicholas J. Webb
This Narrator: Kris Koscheski
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The Innovation Playbook by Nicholas J. Webb

The Innovation Playbook

A Revolution in Business Excellence

by Nicholas J. Webb


Title Details

Narrator
Publisher
 
Unabridged Edition
Running Time
8 Hrs. 59 Min.

Description

A complete roadmap to a revolution in business excellence founded on innovation.

Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of "real open" innovation and customer co-creation, the secret formula for reducing product and market risk, the magic of Future-casting, and so much more.

  • Includes an abundance of anecdotes and examples of successful - and unsuccessful - innovation.
  • Shares the 56 ways in which innovations fail.
  • Learn the success secrets of "Innovation Superstars".
  • Reduce innovation failure and build speed to market.

Includes online training (a $150.00 value) that will help you put the theory into practice. The Innovation Playbook will prepare you to get your CIS Certification, as well as to implement a successful innovation culture in corporate life.


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More Details

  • Published: May 2012
  • LearnOutLoud.com Product ID: T062702
Available On
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