Get this audio book:

( Amazon.com )        # of Discs: 7

Learn More About
Find More Titles by
This Author: Daniel Nissanoff
This Narrator: John H. Mayer
This Publisher: Penguin Audio

Futureshop by Daniel Nissanoff


How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get the Things We Really Want

by Daniel Nissanoff

Title Details

Unabridged Edition
Running Time
7 Hrs. 47 Min.


Visionary entrepreneur Daniel Nissanoff breaks the news that the eBay auction phenomenon is about to revolutionize how all consumers do their shopping, not only online, but offline as well. The big payoff of this revolution is that consumers will be able to "trade up" by embracing a new norm of temporary ownership. We'll be transformed from an "accumulation nation" into an "auction culture". In the new auction culture, Manolo Blahnik shoes, a Louis Vuitton handbag, a Hermès tie, or a Bugaboo baby stroller will actually be smart buys, not indulgences.

As huge as eBay has become (now the tenth-largest retailer in America), it has only scratched the surface of the potential for online buying and selling.

Nissanoff, who is at the center of the revolution as the co-founder of one of the leading-edge companies, takes us to the future where buying the finer things is smarter. Along the way we're introduced to the full range of new business cropping up, as well as a variety of online shops that lease products, such as the hottest designer handbags and the latest model of golf clubs.

Even as the auction culture offers a wealth of new opportunities, it will also pose serious challenges for retailers and brand managers. Nissanoff analyzes these challenges and presents an ingenious set of strategies companies can employ to turn the challenges of the auction culture to their advantage.

People Who Liked Futureshop Also Liked These Free Titles:
  Your New Plan A Podcast
by Richard Matharoo

  Business Unusual Podcast
by Barbara Corcoran

More Details

  • LearnOutLoud.com Product ID: F017952
Available On
Audio CD
7 Discs