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The E-Myth Revisited by Michael Gerber

The E-Myth Revisited

Why Most Small Businesses Don't Work and What to Do about It

by Michael Gerber

Product Details

Narrator
Publisher
 
Abridged Edition
Running Time
3 Hrs.
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Description

In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business—from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.


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More Details

  • Published: April 1995
  • LearnOutLoud.com Product ID: T020976
Available On
Volumes
ISBN-10
ISBN-13
Cassette
2 Tapes
0694515302
9780694515301