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A Passion for Winning - Bill Veeck
50 Years of Promoting Legendary People and Product |
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Bill Veeck is one of baseball's most colorful figures, perhaps best known for his unique promotional flare, which was often frowned upon by more conventional baseball owners of his time. Now comes an entertaining story from Bill Veeck's long time "PR man," Aaron Cushman in A Passion for Winning, 50 Years of Promoting Legendary People and Products. Baseball fans, entrepreneurs, marketing professionals and business students will love this one hour listen about one of American pop culture's most innovative and unique minds.
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