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1.
by Noah J. Goldstein
Available on:
Online Video (Free)

Noah Goldstein discusses his book Yes!: 50 Scientifically Proven Ways to Be Persuasive.

2.
by Noah J. Goldstein
Available on:
Audio Download | Audio CD

Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction.

3.
by Noah J. Goldstein
Available on:
Audio Download

At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, your spouse, your kids, or even your friends.

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