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Search Engines: Technology, Society, and Business Podcast
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Search Engines: Technology, Society, and Business Podcast
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webcast.berkeley Course - Info 141
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The World Wide Web brings much of the world's knowledge into the reach of nearly everyone with a computer and an internet connection. The availability of huge quantities of information at our fingertips is transforming government, business, and many other aspects of society.
For most people, Web search engines (such as Google and Yahoo) are technologies which have enormous influence on how people find and think about information. They are the gateways, (or some might argue, gate keepers) to this vast sea of information. With the rising importance of search engines come new legal, business, and policy questions and considerations.
This course will examine these issues via a series of lectures from experts in academia and industry. Students will first gain an understanding of the basics of how search engines work, and then explore how search engine design impacts business and culture. Topics include search advertising and auctions, search and privacy, search ranking, internationalization, anti-spam efforts, local search, peer-to-peer search, and search of blogs and online communities.
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Podcast Website:
http://webcast.berkeley.edu/course_details.php?seriesid=1906978492
Search Quality: Dr. Jan Pedersen:Yahoo Search
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Sep 10, 2007
 Download File - 23.1 MB
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What People Think About When Searching - Dr. Daniel Russell: Google
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Sep 17, 2007
Download File - 24.7 MB
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Search Technology Review - Dr. Marti Heart
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Sep 24, 2007
Download File - 25.2 MB
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The Economics of Internet Search - Prof. Hal Varian: Chief Economist, Google, and Professor, UCB
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Oct 01, 2007
Download File - 21.8 MB
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Combating Web Spam - Dr. Marc Najork: Microsoft Research
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Oct 08, 2007
Download File - 16.6 MB
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Privacy and Online Information - Chris Hoofnagle, J.D.: Berkeley Center for Law and Technology
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Oct 15, 2007
Download File - 19.0 MB
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Review and Discussion
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Oct 22, 2007
Download File - 24.7 MB
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Multimedia Search - Dr. Lynn Wilcox: FXPal
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Oct 29, 2007
Download File - 15.7 MB
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Intellectual Property and Search - Jason Schultz, J.D. ...
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Nov 05, 2007
Download File - 8.9 MB
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Personalization and Search - Dr. Jaime Teevan: Microsoft Research
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Nov 19, 2007
Download File - 14.0 MB
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How Search Engines Shape Our View of Cyberspace - Dr. ...
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Nov 26, 2007
Download File - 15.2 MB
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The Future of Search - John Battelle: SearchBlog and Battelle Media
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Dec 03, 2007
Download File - 23.0 MB
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Search for the Developing World - Course Summary and Evaluations
webcast@media.berkeley.edu
Author: Marti Hearst
Mon, Dec 10, 2007
Download File - 12.8 MB
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S024266
Technology
Internet
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