It is commonly acknowledged that successful organizations adjust quickly and intelligently to shifts in consumer tastes, political climate, and economic opportunity. But how are some able to succeed at change while so many others fail?Drawing on his acclaimed work in bringing about large-scale and substantial change in education reform in both public school systems and universities, as well as engaging in major change initiatives internationally, Michael Fullan lays out the key factors that allow an organization to sustain meaningful change and explores essential lessons for business and public sector leaders for surviving and thriving in today's complex environment.