Sales & Marketing Free Audio & Video

Editor-in-chief of Wired Magazine Chris Anderson follows up his bestselling book The Long Tail: Why the Future of Business Is Selling Less of More, with his new book Free: The Future of a Radical Price. And in practicing what he preaches, Anderson and his publisher Hyperion are giving away his new audio book for free!

Techno-sociologist Zeynep Tufekci encourages us to think about the consequences of highly personalized artificial intelligence in disseminating information on the Internet from popular sites like Google, YouTube, Facebook, and others.

In this interesting talk delivered by bestselling author Malcolm Gladwell, he explores how the food industry went from looking for the perfect single spaghetti sauce recipe to a more diverse approach of creating a variety of spaghetti sauces to suit the desires of shoppers.

Ad man Rory Sutherland takes a look at his profession and shows how advertising makes regular things valuable and that this perceived value is often just as satisfying as what we consider "real" value.

Seth Godin feels that days of status quo marketing through the television industrial complex are coming to an end. People are too busy to pay attention to the nonstop advertising of average products for average people.

These videos will get you motivated and ready to begin setting and achieving all you business and career goals.

In this talk from the TED conference, best-selling business author Seth Godin shows how revolutionary business ideas have changed over time. Over the course of history we have moved from a factory model of business to a mass marketing model and now to a model based on tribes.

America knows how to market itself, its products, and its ideas. For better or for worse, for richer or poorer, American marketing creativity, power, and prestige influence consumers the world over.

In this short lecture from the Stanford Graduate School of Business, communications coach Carmine Gallo uses Steve Jobs as a model for how anyone can sell their ideas more effectively

Johanna Blakley delivers an eye-opening talk on copyrights in the world of fashion. Because the courts have deemed garments as too utilitarian to be copyrighted, the fashion industry has a complete lack of copyrights when it comes to their designs.