Sales & Marketing Free Audio & Video

The New York Times best-selling author heralds the future of business in Free. He makes the compelling case that, in many instances, businesses can profit more from giving things away than they can by charging for them.

All of us are involved in selling every day. Whenever we present a product or a principle, inform a client, or instruct a child, we are engaging in the art of effective persuasion.

We're building an artificial intelligence-powered dystopia, one click at a time, says technosociologist Zeynep Tufecki.

Tipping Point author Malcolm Gladwell gets inside the food industry's pursuit of the perfect spaghetti sauce - and makes a larger argument about the nature of choice and happiness.

Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes.

Highly regarded series of seminars held to encourage and support young science based high tech companies from their decision to spin out a research idea to the point at which they take their product to market.

Effective Business Writing for Success will give you the skills to make a positive impact - no matter what you are writing.

In his talk, Carmine Gallo demonstrates how extraordinary leaders such as Steve Jobs, Bill Gates, and others communicate the vision and the value behind their service, product, or brand.

Copyright law's grip on film, music and software barely touches the fashion industry ... and fashion benefits in both innovation and sales, says Johanna Blakley. At TEDxUSC 2010, she talks about what all creative industries can learn from fashion's free culture.

In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.