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BROWSE ARCHIVE

June 22, 2005

The Summer of the Podcast

I heard it from Seth yesterday. “This summer is going to be the summer of the podcast.” Every indication I’m receiving says this is dead on the money. For example, check out the following links that I stumbled across today:

Odeo Review and First Look at Odeo

Podcasting Profit @ Audible.com

iTunes 4.9 to Support Podcasting

What’s all of this going to mean for the audio learning space? A lot. Now in addition to having a wide array of audiobooks to choose from when you want to learn something, you’ll now have podcasts to choose from as well. And while we’ll be the first to admit that the quality of the typical podcast isn’t all that great we expect that to change dramatically over the next year. Once it’s as easy as a single click in your iTunes to subscribe to a podcast, the market goes from thousands to millions almost overnight.

Yup, it’s going to be a hot summer.